2 extenties die je nodig hebt als je pixels installeert in je funnel

Als je een online marketing of sales funnel opzet, dan ga de vervolgstappen meten en optimaliseren. Meten is weten, dus ga je aan de slag met tracking (Google Analytics) en conversiepixels (Adwords, Facebook Advertentiebeheer). Om ervoor te zorgen dat je pixels correct geïnstalleerd worden, kun…

How to make your newsletters shareworthy: add Forward-button

Are you sending out newsletters? If so, have you included a ‘forward’ button? No? Houston, we have a problem. That means you’re missing out on a ton of potential leads! how often have you forwarded a relevant newsletter to a friend, a colleague or your…

Micro moments

Google tells us (from their research) that we need to start thinking in terms of “micro-moments”.  They say that our audience is consuming media differently and grabbing snapshots of content throughout the day on multiple devices. We reach for our devices to watch something, learn…